Have you implemented a pre-show marketing plan for the 2012 NCBA Trade Show? If not we highly recommend that you do to get the most out of your presence at the show. Here are few ideas that you can incorporate into your marketing strategy:
- Become a convention sponsors to increase your exposure on site
- Purchase the pre-registration list (available exculsively to NCBA Exhibitors)
- Send a direct mail peice to all pre-registered attendees
- Send an e-postcard promoting your prescense and booth draws during the show to pre-registered attendees
- Send a press release to all publications promoting your company and booth location
- Let your current customers know where your booth is at on the NCBA Trade Show floor and add your booth # with a convention location to your email signatures
- Utilize the resources show management has provided in the Marketing Kit & materials
For more pre-show marketing tips and advice on how to implement your pre-show marketing strategy please visit http://www.beefusa.org/marketingkit.aspx to view the Full Marketing Kit.
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